Off-late ATMs in Hyderabad (at least the area I live in) have been going dry leaving the commoners in a lurch. Most of the ATMs sport the ‘NO CASH’ board outside making it really annoying.
Two days ago, after hours of hunting for an ATM, I finally found one which had cash. Though there was a really huge line, I was ready to wait.
Anyway, in that line, I happened to meet a man (probably 30 years old) with whom I randomly started talking. As soon as he learnt that I was a content writer, he raised his eyebrows in a way that made me want to bite off his head. He boasted about how stressful his life as a financial analyst was. He signed off giving you an envious look and saying ‘So, article writing. How easy’.
While most people think all we do as content writers is write, and then do some more writing, we actually do more than just that.
When a lot of people hear the terms “content writer” or “content strategist,” they may not have the slightest clue what the words mean. Explaining jobs to family and friends who don’t work in media is a nightmare. Many think being a content writer is a simple job. Yes, most people harbour such notions about content writers – that our lives are very easy, we can write anytime we want and do not need to follow any schedule so on and so forth.
However, life for us is just the opposite. Our life is full of pains that only we can understand. It is only me who knows how it feels to write thousands of words on a topic which is absolutely alien to me within a few hours. Only I and not the financial analyst (whom I met at the ATM) will know how difficult it becomes at times to include the SEO keywords within the article while maintaining the flow of the post.
Having ‘Content writer and a communication strategist’ as a designation might sound cool to others but not to us who have clients hounding us to submit assignments within deadlines. Yet, we all face it and try to deal with it.
I’m not boasting here, but this is just one of the roles I play in my organization. I also develop communication strategies, manage a team of 5 and handle a few projects too. Just imagine the plight of my situation. Phew!
I can go on and on about the problems we content writers face. But I have already missed 3 calls from the client and I am running behind schedule. Have to write an 800-word article within an hour’s time. ☹




